Archive for the ‘Blog-Entry-Efficiency 30-Day-Challenge-o-rama’ Category

Blog-Entry-Efficiency-30-Day-Challenge-o-rama

Friday, June 13th, 2008

Content is king! At least we are told (and I believe). I’m going to put it to the test. For the next 30 days I will be updating this blog once a day during weekdays and once during the weekends. I won’t be doing any promotion beyond what I am doing now. This currently consists of placing a link to my blog in my signature on forums. As you can see I am the king of promotions. If content is truly king then I should see more visitors. Originally I wanted to see 700 visitors a day (which is about 100x current) but then I thought to myself “700 a day is a goal for people who suck.” New goal: 1000 visitors a day. With that new goals I’m also giving myself the enormous budget of $100 to promote the site: I am the king of promotions.

While I will be happy with more visitors that is not the only metric by which I will judge success. Just by the virtue of there being more pages I will get more traffic but what I want to see happen is that the following ratio increase:

(number of visitors / number of entries) / month

I’m calling this blog entry efficiency. Currently my blog entry efficiency is 7.94. I want to see that increase tenfold over the next 30 days. In the end I will write up the results and what I feel I learned from the experience. Welcome to the blog-entry-efficiency-30-day-challenge-o-rama.